Beware of Fake Influencers

False influencers who cheat with their sequel using bots cast a shadow over influencer marketing's otherwise great success. Bloggers Delight's Director Henrik Akselbo gives you great tips on how to spot them. Influencer marketing has grown to a billion industry in recent years. A survey conducted by Google shows that Millennials considers youtube to be more influential than known people. According to eMarketer, the number of influx ads on...

Design Agency Helps Asian Entrepreneur

A 28-year-old Asian resident has developed a healthy soft drink for the Danish market, as a design and SoMe agency has developed a visual identity and designed packaging. The SoMe bureau Wonderland is behind visual identity and social media strategy for the soft drink Numba, developed by 28-year-old Asian entrepreneur Kareem Ahmed, who lives in Denmark. Numba is a drink you drink in Sudan and it is based on organic African ingredients, among...

For Some Advertisers, Traditional Agencies Simply Offer No Longer Enough Benefits

In the United States more than 75 percent. by advertisers today an agency function in the company itself. Insourcing is on the rise - and it requires innovation from the traditional agencies. There are many advantages to placing their marketing tasks at a desk, but there are also advantages to solving the tasks themselves. In any case, it still means more American advertisers, according to a survey recently conducted by the American Advertising...