Dane of Brands: Take Responsibility for Our Health

Danish consumers are hungry after dissemination of health, shows a new study. Especially because the established health actors do not go far enough in their communication, says Søren Bronée and Manja Strong from Havas Denmark. They also call on all industries to ride the health wave. 43% of Danes believe companies have a responsibility to help people acquire healthy habits. It shows a new survey, which Havas Denmark is behind. Søren Bronée...